Post Tagged with: "Mobile Shopping"

Mobile Commerce Daily – 25% of mobile users shop online only via a smartphone or tablet [Study]

Mobile Commerce Daily – 25% of mobile users shop online only via a smartphone or tablet [Study]

Von Mobile Commerce Daily: With many mobile device owners using only using their smartphone or tablet to check email or conduct a search, this presents a challenge for retailers trying to grab users’ attention in mobile, according to a new survey conducted by Prosper Mobile Insights. The survey found that some consumers are becoming totally [...]

absatzwirtschaft.de – Mobile Shopping wächst dynamisch weiter

absatzwirtschaft.de – Mobile Shopping wächst dynamisch weiter

Von absatzwirtschaft.de: Rund 41 Millionen Deutsche haben im vergangenen Jahr Waren oder Dienstleistungen im Internet gekauft, drei Millionen mehr als 2010. Dabei steigt das Handy als Bestellmedium in der Gunst der Konsumenten. Mit 2,9 Millionen haben im Jahr 2011 mehr als doppelt so viele Verbraucher wie im Jahr zuvor Waren und Dienstleistungen per Mobiltelefon geordert. [...]

Mass Transmit – 79% of Mobile Users Engage in Shopping-Related Activities [Study]

Mass Transmit – 79% of Mobile Users Engage in Shopping-Related Activities [Study]

Von Mass Transmit: Smartphone Shoppers, Researchers, Reviewers According to a survey conducted by Nielsen in Q1 2012, the vast majority (79%) of US smartphone and tablet owners have used their mobile devices for shopping-related activities. Smartphones are used more often than tablets for activities on-the-go: “Locating a store” (73% vs. 42% for tablets ), “using [...]

memeburn – The future of shopping is mobile

memeburn – The future of shopping is mobile

Von memeburn: People are swapping shopping malls for online and virtual stores at a faster rate than ever before. Combine this shift with our increasingly compulsive and indecisive nature, and you can see why online retailers are frantically coming up with new ways to entice people, so they can linger on their sites longer. One [...]

Schwerdt-Blog – Mobile Shopping versus mobile Buying

Schwerdt-Blog – Mobile Shopping versus mobile Buying

Von Schwerdt-Blog: Mobile Marketing ist in aller Munde, und es kommen jeden Tag neue Studien heraus, die Bedeutung und Ertrag der Disziplin für den Einzelhandel unter Beweis zu stellen trachten. Aufschlußreiche Zahlen liefert JWT. Die Agentur hat 465 amerikanische mobile Shopper nach ihren Eindrücken und Präferenzen befragt. Fazit: Mobile Shopping ist nicht mit mobile Buying [...]

Mashable – 7 Surprising Facts About Mobile Shoppers

Mashable – 7 Surprising Facts About Mobile Shoppers

Von Mashable: Jinal Shah is a digital strategist at JWT in New York. Before joining JWT, Jinal worked at Advanta, where she created ideablob.com, the very first social network launched by a financial services company. As we all know, the spike in smartphone adoption is changing the way users interact with their mobile devices. For [...]

Mobile Commerce Daily – How Pinterest is changing the mobile shopper

Mobile Commerce Daily – How Pinterest is changing the mobile shopper

Von Mobile Commerce Daily: Pinterest is taking over the mobile and online space with brands and retailers such as eBay, Amazon and Sephora adding “Pin It” buttons to their product pages, thus encouraging mcommerce and ecommerce sales. Although Pinterest’s main focus is on the Web, the company does have mobile offerings such as its mobile [...]

Mashable – Shoppers Prefer Using Mobile Web Over Retail Apps

Mashable – Shoppers Prefer Using Mobile Web Over Retail Apps

Von Mashable: Shoppers would rather visit a retailer’s mobile website over using a branded app, according to a new study. A report released by Nielsen Wire on Monday found that retail websites are more popular than retail apps. It also revealed that Amazon is the most visited retail site on the mobile web. The study [...]

mobile zeitgeist – Dann doch ein Payments-Wallet bei Apple?

mobile zeitgeist – Dann doch ein Payments-Wallet bei Apple?

Von mobile zeitgeist: Der Markt für mobile Zahlverfahren ist heiß umkämpft. Die Anzahl der Anbieter und Lösungen wächst in einer Geschwindigkeit wie noch nie. Google Wallet, Paypal, Mastercard und Visa haben sich zu Ihrer Strategie bekannt und treiben ihr jeweiliges Modell im Markt voran. Wie bereits in meinem Beitrag Ende letzten Jahres beschrieben, lässt sich [...]

TechCrunch – Social Passport Marries NFC With Social Media For A New Spin On Mobile Deals

TechCrunch – Social Passport Marries NFC With Social Media For A New Spin On Mobile Deals

Von TechCrunch: When it comes to daily deals and loyalty programs, local merchants are constantly bombarded with new options. Groupon has leapt ahead in daily deals, and there quite a few players in the loyalty program space, all trying various approaches to mobile, to rewarding influencers, to encouraging social engagement, gamification, and more. Generally speaking, [...]