Category: Social Media
Entrepreneur – 3 Ways to Make Your Social Media Efforts More Productive
Von Entrepreneur: Pinterest. It’s the it social media site. Or, at least, it was back in March. There have probably been four other it sites since then. Feeling pulled this way and that by the latest and (supposedly) greatest social media channel? Remember: While you don’t want to miss out on the action, don’t waste [...]
PROTENT – How to Optimize Your Google+ Local Business Page
Von PROTENT: As a note, this blog post was supposed to publish last month around the announcement of Google+ Local. Unfortunately, I’ve been expecting Google+ to magically fix itself and update our currently blank profile image to one of the images we submitted. We’re still waiting. From what I hear, we’re not the only ones [...]
FUTUREBIZ – Facebook Anzeigen: Gesponserte Meldungen sind mit Abstand das effektivste Anzeigenformat
Von FUTUREBIZ: Gesponserte Meldungen sind das mit Abstand effektivste Anzeigenformat auf Facebook. TBG Digital hat 13,8 Mrd. Impressions von Gesponserten Meldungen und Like Page Ads analysiert und miteinander verglichen. Die durchschnittliche CTR liegt um 53 % höher, als bei regulären Facebook Anzeigen. Facebook kommuniziert schon seit einiger Zeit, quasi seit der Einführung dieser Anzeigenformate, wie [...]
1to1 media – CMOs Look to Social Data for Customer Insight Into Future Trends
Von 1to1 media: Because social media generates an influx of unique customer data, CMOs look to this information to broaden their knowledge of the customer and predict future trends. Social media offers marketers a new method for analyzing customer sentiment. Such insight becomes useful when exploring possible trends and determining the customer traits and patterns [...]
involver – 6 Ways to Market Your Brand on Pinterest
Von involver: So you finally got your brand on Facebook and Twitter! Ahhh. You can take a breath, right? Nope! (Please actually keep breathing.) Twitter and Facebook are two great tools for getting your message out there through social, but you shouldn’t stop there! Pinterest is the new place to be. The site is built [...]
SOCIABLE BLOG – Picture Perfect: Why Pinterest is a Great Marketing Tool
Von SOCIABLE BLOG: The growing social media site Pinterest is certainly proving that a picture can be worth a thousand words, as it grows and gains popularity. With over 10 million users, Pinterest is growing at a faster rate than either Facebook or Twitter did at the same point in their histories. Of course, this [...]
PR Daily – The psychology of social networking
Von PR Daily: Narcissists, unite on Facebook—you’ll find likeminded folks. That’s the conclusion of a new infographic from PsychologyDegree.net, which points out that people with “high levels of narcissism”—or, conversely, “low levels of self-esteem”—spend more than an hour a day on Facebook. (The average Internet user spends eight hours per month on Facebook, according to [...]
media-TREFF – So können Facebook, Twitter und Co. in ein CRM-System integriert werden
Von media-TREFF: Obwohl in Deutschland rund 23,7 Millionen Menschen allein Facebook als Social Media-Plattform nutzen, sind Unternehmen bis heute nicht in der Lage, Social Media-Daten effizient auszuwerten und gezielt in ihr Customer Relationship Management (CRM) zu integrieren. Die Verarbeitung und Transformation der unstrukturierten Daten, die über Facebook-Profile, Twitter-Channels, Blogs und Community-Websites einströmen, lässt sich mit [...]
VOCUS – Ten Ways to Adapt to the Evolution of Social Media
Von VOCUS: Social media is going through a rapid evolution. As a new facet of everyday business, it forces us to rethink, relearn and question everything. From creative to messaging and to measurement, we need to apply more sophisticated and meaningful programs to combine social media channels into a powerful form of engagement and leadership. [...]
HubSpot – Facebook Launching 9 More Targeting Options for Organic Updates
Von HubSpot: How great would it be if you could target your organic Facebook business page updates by more than just users’ location and language? That’d probably be pretty valuable — and more effective — right? If you’re nodding your head in agreement, we’ve got some great news for you. According to TechCrunch, it looks [...]
